The visitors arrive at the website through organic search, thanks to effective SEO. They then add items to their shopping carts, but abandon them and leave the website without completing the purchases.
Thanks to well-configured analytics, the retargeted ads bring the visitor back to the website and motivate them to complete the purchase.
After the purchase, these customers will receive a triggered email that promotes them to make additional purchases.
Additionally, we can now display personalized product advertisements to these customers, and target them on social media to encourage them to follow company's social media pages.
Last but not least, our advertising settings will become more effective thanks to the data gathered from this customer, allowing us to target similar visitors.
The result is the profit that was achieved through the proper interaction of various advertising channels.
There is no one correct tool when it comes to promoting an internet project.
Those who propose miracle-targeting or magical email campaigns as a universal solution for any case simply do not possess other methods.
Alter Ego Marketing offers a successful solution to your business tasks by combining various techniques and tools to achieve the best possible result in the most efficient and profitable way.
First, we carefully analyze your project and competitors, set up an analytics system, and develop a promotion strategy. If necessary, we can make adjustments to your website or platform, set up product feeds to marketplaces, create content, and integrate CRM — we do everything necessary to ensure your internet project generates profit for you.
We offer a free brief audit of your web project. In the audit we describe the current situation, identify weaknesses and growth opportunities, and discuss how we can help you achieve your business goals.